Summer Springboard
Summer Springboard is a program offered to college-bound teens under Terra Education. The programs allow pre-college teens to benefit from academically challenging experiences with tools and frameworks for leadership development and self-discovery.

The Brand
We set out to build the Summer Springboard brand from the ground up, by taking into consideration all of the elements proposed. The brand needed to speak clearly to college-bound teens, as well as parents. Specific color combinations were utilized in order to demonstrate the sophisticated, yet fun nature of this program.

UX | UI
Once user personas were created, a comparison and research phase was conducted in line with the client’s business goal. Multiple rounds of wireframes and internal user testing lead to a well constructed web and mobile User Interface.


